Nike

Nike is the world’s most dominant sportswear brand, founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman. Named after the Greek goddess of victory, the brand transformed from a small distributor of Japanese running shoes into a global cultural phenomenon. Nike’s mission—"to bring inspiration and innovation to every athlete* in the world (*if you have a body, you are an athlete)"—has made it the definitive name in both high-performance sports and everyday street style.